Ad or not?

Campaign Spotlight
Written By Elaine Puma

AD OR NOT? KIM KARDASHIAN AND FLAT TUMMY LOLLIPOPS

Why this #sponcon went wrong:

Advocating unhealthy and harmful products

Culturally insensitive

If it’s an ad (and it is) FTC requires disclosure

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Elaine Puma http://www.elainepuma.com
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